http://www.brandchannel.com/features_effect.asp?pf_id=84
This gives you a detailed explanation to why shock advertising is so power full in media today.They use examples such as FCUK.
http://www.brandrepublic.com/News/900778/Close-Up-Does-shock-advertising-work/
Does shock advertising still work? This link gives you insight to whether shock advertising does still work or if we are becoming immune to there gruesome tactics.
http://www.whats-wrong-with-the-zoo.com/rubrik/books-magazines/
This web page specialises in shock advertising.On here you will find excellent examples of shock advertising.
http://www.angelofernando.com/Shockvertising.htm
This article is arguing that shock advertising is not what it is bigged up to be and we should not give it to it.
http://www.angelofernando.com/Shockvertising.htm
This is probably one of the most famous shock advertising posters.Its set out to prevent anorexia in women.
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